UFC middleweight champion Anderson Silva is going to star in a reality show of a different kind between now and March 2014.
Now a major star in his home country of Brazil, Silva has picked up a sponsorship from language instructional producers Wizard.
As part of the deal, Silva had to agree to use Wizard products to achieve fluency in English and the company is making a reality series documenting his struggle.
“Making a commitment to achieving fluency fluence in English was crucial for this agreement,” declares Silva, who wants to stop having a translator with him for interviews in English.
“I want to win this challenge badly. Now it's for real. Anderson Silva gives his word.”